Entoura — Member-First Ticketing & Audience Infrastructure

The Hard Truth

The legacy model is
costing you
everything.

Every time you sell tickets the traditional way, you hand a significant portion of your revenue to platforms that built their business by locking you out of your own audience data. It's not accidental. It's structural. The 2026 DOJ settlement confirmed what venues and promoters already knew: the incumbent model was never built for you. Ticketmaster collected $3.7 billion in resale fees between 2019 and 2024. Venues, promoters, and organizers received zero. Fans paid all of it.

28%

Ticketmaster's average fee per ticket — with none going to the organizer

$3.7B

In resale fees collected by Ticketmaster 2019–2024. Venues and promoters' share: zero.

1 in 10

Eventgoers have received a counterfeit or invalid ticket from a reseller

Audience data returned to venues and promoters after the event. The platform keeps all of it.

Why Entoura

Eight things legacy
ticketing can't do.

The infrastructure isn't the point. What it does for your revenue, your audience relationships, and your brand — that's the point. Fans buy with a credit card and tap in at the door. Everything else runs quietly in the background.

Fans first, organizers in control

Every ticket is a verified, persistent digital asset. It cannot be duplicated or screenshot-transferred. Resale rules are yours to set — price caps, transfer restrictions, identity verification — enforced automatically.
Earn on every resale — forever

Programmable royalties automatically route a percentage of every secondary sale back to the organizer before the transaction clears. Passive income from every ticket that changes hands, indefinitely.
Audience data is yours, not the platform's

Every buyer's email, purchase history, and attendance record belongs to you — not the platform. Build your list, run campaigns, and own every fan relationship directly and permanently.
Tickets as member credentials

Custom designs, post-show content updates, and embedded media turn tickets into lasting member credentials fans keep, share, and talk about — organic marketing that scales with every event.
A direct marketing channel to every member

Push announcements, new dates, drops, and exclusive content directly to every member — bypassing every algorithm and every platform that usually stands between you and your audience.
Cross-event identity that compounds

Attendee identity persists across every event on the platform. A fan who attended your last three shows is a different fan than a first-timer — and your platform knows the difference.
Member rewards that compound

Tickets become member credentials — attend five shows, unlock VIP access. The relationship between organizer and fan deepens automatically with every event on the platform.
Instant distribution, zero friction for fans

Fans buy with a credit card, receive by email, tap to enter. No wallet. No crypto knowledge required. The underlying infrastructure is invisible to anyone who just wants to attend the show.

Platform Features

Infrastructure that
works for you.

01 — Marketing

Build your audience.
Own it permanently.

Entoura gives venues, promoters, and organizers the tools to reach their actual audience — and keep the relationship after every event.

Audience targeting by past attendance, location, and genre
Email and identity captured on every purchase, added to your CRM automatically
Social sharing built into every member credential — fans spread the word
Member-gated presales reward your most loyal attendees first
Analytics showing exactly where every sale originates

Marketing Dashboard

Email Campaign Open RateSent to 2,847 recipients

64%

New Ticket SalesLast 24 hours · 3 events

+147

Organic Social SharesFan-driven, this week

892

New Email SubscribersAuto-captured from sales

+214

02 — Security

Verified entry.
Zero disputes.

Every ticket is a verified on-chain asset. It cannot be duplicated or screenshot-transferred. Entry is instant, fully logged, and auditable forever.

Dynamic QR codes rotating every 60 seconds — screenshots useless
Blockchain verification at the door in under one second
Every transfer recorded on-chain — full audit trail, forever
Smart contracts enforce your resale rules automatically
Zero chargebacks — on-chain transactions are final and immutable

Summer Solstice Festival

Section A · Row 4 · Seat 12

Saturday, June 21Gates open 6:00 PM

General AdmissionVancouver, BC

Entoura · Verified Member Ticket✓ Authentic

03 — Customization

Your brand.
Your ticket. Fully.

Every event gets its own premium identity. Design custom ticket art, set your tiers, and deliver exclusive member content that extends the experience beyond the door.

Full visual customization — artwork, colours, layout per event
Multiple ticket tiers with unique member credentials per tier
Post-show content updates — the member credential evolves after the event
Embed exclusive audio, video, or photos accessible only to members
White-label storefronts — your brand, your URL, your audience

Ticket Tiers — Your Event

VIP Pass

Backstage · Soundcheck · M&G

48 left

Gold Tier

Reserved · Lounge Access

112 left

General Admission

Floor · Full Show

338 left

+ Add a new tier

04 — Reach. Coming Soon

Reach. — the discovery
layer for live events.

Reach. is our fan-facing discovery product — a distinct surface where fans find, follow, and buy tickets to events they'll love. More discovery means more tickets sold, without paid placement. Launching soon.

Smart recommendations from attendance history and preferences
City, genre, and artist filtering — fans find what they love fast
Early access notifications for fans who follow an organizer's profile
Trending events surface organically — no paid placement or boosting
Calendar and map view for local discovery and touring routes

Jazz

Blue Note Sessions

Apr 28 · Vancouver, BC

From $35

Rock

Electric Revival

May 3 · Toronto, ON

From $55

Folk

Roots & Branches

May 11 · Calgary, AB

From $28

EDM

Circuit Festival

May 17 · Montréal, QC

From $79

Built for Everyone

One platform.
Every role.

Venue, promoter, organizer, or fan — Entoura is built around your relationship, not the platform's revenue model.

Stop paying to sell
your show. Start earning.

You built the music. You built the following. You shouldn't be handing 28% to a platform that locks you out of your own audience data after every event.

3% platform fee — not 28%On a 300-ticket show at $65, that's over $4,800 more in your pocket per event.
Automatic resale royaltiesEvery time your ticket resells, a percentage comes straight to you. Passive income, forever.
Your member list, finally yoursEvery buyer auto-added to your contact list. Stop selling to crowds you'll never reach again.
Custom ticket designMake every ticket a piece of your world. Fans keep them, share them, and talk about them.

Revenue Breakdown · Tonight's Show

Primary sales (300 × $65)$19,050

Secondary royalties (87 resales × 6%)+$2,380

Platform fee (3%)–$571

Net Earned$20,859

Legacy platform equivalent: ~$15,900 after fees

Own your audience.
Control every event.

Venues, promoters, and organizers are the engine of live events. You should own the data, the revenue stream, and every direct relationship with the attendees you worked to bring in.

White-label platformYour brand, your storefront, your URL. Fans never leave your world.
Real-time audience analyticsKnow who's attending, where they found you, and how to reach them directly for the next event.
Smart entry managementQR scan at the door. Every check-in logged and auditable. Zero delays, zero disputes.
Direct audience marketingPush event announcements and offers directly to everyone who has ever attended — no algorithm, no middleman.

Organizer Dashboard · This Month

Events hosted (April 2026)14

Unique attendees3,847

New email subscribers+1,204

Member return rate68%

Avg. resale royalties / mo$1,840

More than a way in the door.

With Entoura, buying a ticket makes you a member. You get a persistent digital credential, exclusive perks, loyalty rewards, and a direct connection to the events and artists you love.

Member credentials, not just ticketsEvery ticket is a persistent digital credential. Keep it as a keepsake, show your history, or resell it.
Loyalty rewardsAttend more shows, earn more. Loyal fans unlock early access, VIP upgrades, and exclusive drops.
Every ticket verified, alwaysEvery Entoura ticket is a verified on-chain asset. If it's on Entoura, it's real — no exceptions.
No crypto knowledge neededBuy with credit card. Receive by email. Tap to enter. The blockchain is invisible.

Loyalty Status

Gold Member

14 shows attended · 847 loyalty points

Transparent Pricing

Simple fees.
No surprises.

Three tiers that grow with your volume. Resale royalties and member identity are active on every tier from day one. You only pay when tickets sell.

Free to start

Starter

Free forever

Platform fee3% / ticket

CC processing2.5% (at cost)

Secondary royalty6%

Fee cap$12 / ticket

Up to 500 tickets per event
On-chain ticket identity (Solana)
Basic event storefront
Fan email capture
Secondary royalties active

Joining as a member
is that simple.

No crypto. No wallets. No complexity. Fans buy and enter exactly as they always have — they just become members in the process, with everything that comes with it.

Buy

Pay with any credit or debit card. No wallet setup, no crypto, no friction. The checkout works exactly like any other ticketing site.

Receive

Your ticket is delivered by email within seconds. Open from your phone's wallet or inbox — it works either way.

Enter

Tap your phone at the door. Dynamic QR verification in under a second. No waiting, no manual checks, no fake ticket risk.

Keep

Your member credential stays with you permanently. Organizers can update it with photos, video, and exclusive post-show content.

Questions

Everything
you need
to know.

The most common questions about member-first ticketing, Entoura's fees, and how the platform works in practice.

No. Fans buy with a credit card and receive their ticket by email — no different from any other platform. The on-chain identity layer runs in the background. Fans never need to create a wallet, buy cryptocurrency, or interact with any Web3 interface. If they want to, they can — but it's entirely optional and the experience is identical either way.

When a fan resells their ticket on the secondary market, a smart contract automatically deducts a percentage of the sale price and routes it back to the original creator before the transaction completes. This happens automatically, every time, without any action required from you. The default is 6% but you can set your own percentage when you create the event.

Yes. You can set smart contract rules that cap the resale price, restrict who can buy resale tickets, require identity verification before transfer, or disable resale entirely. You decide the rules before you issue the tickets, and the blockchain enforces them automatically — no manual policing required on your end.

The member credential remains in the fan's email or wallet indefinitely. You can update the ticket's content after the show — adding photos, a highlights video, a personal note, or an invitation to the next event. The ticket becomes a memento with evolving value. Fans who want to can also trade it on secondary markets; the on-chain asset transfers with the same royalty rules you set originally.

Ticketmaster and Eventbrite charge 6–28% in fees, retain all audience data, capture none of the resale market for organizers, and offer no real customization or direct fan relationships. Entoura charges 1.5–3%, returns all audience data to the organizer, routes a percentage of every resale automatically, and lets venues and promoters fully brand their storefront and build lasting member relationships. They're built around platform lock-in. We're built around your independence.

Creating an account and listing your first event on the Starter tier is completely free. You only pay the 3% platform fee when tickets actually sell. There are no monthly charges, no listing fees, and no setup costs on the Starter plan. Organizer Pro and Venue & Promoter are monthly subscriptions with lower per-ticket fees that make sense at higher volume.

Launch Partnership

Be first
on the platform.

Launch partners get early access, preferred fee rates locked for 12 months, a dedicated onboarding call, and their story featured in our launch campaign.

Early platform accessGet in before public launch and shape the product with direct feedback.
Preferred fees for year oneLaunch partners receive reduced fee rates locked in for 12 months.
Dedicated onboarding callA 1-on-1 session to configure your profile, events, and royalty structure.
Featured in our launch campaignYour story as an Entoura founding partner, published across our channels.

You're on the list.

We'll be in touch within 48 hours. Welcome to the future of ticketing.

Your information is never sold or shared · Entoura.ca

Your show. Your revenue. Your rules.

The legacy model is
costing you
everything.

Eight things legacy
ticketing can't do.

Infrastructure that
works for you.

Build your audience.
Own it permanently.

Verified entry.
Zero disputes.

Your brand.
Your ticket. Fully.

Reach. — the discovery
layer for live events.

One platform.
Every role.

Stop paying to sell
your show. Start earning.

Own your audience.
Control every event.

More than a way in the door.

Simple fees.
No surprises.

Joining as a member
is that simple.

Everything
you need
to know.

Own your audience.
Starting now.

Be first
on the platform.

You're on the list.

Your show. Your revenue. Your rules.

The legacy model iscosting youeverything.

Eight things legacyticketing can't do.

Infrastructure thatworks for you.

Build your audience.Own it permanently.

Verified entry.Zero disputes.

Your brand.Your ticket. Fully.

Reach. — the discoverylayer for live events.

One platform.Every role.

Stop paying to sellyour show. Start earning.

Own your audience.Control every event.

More than a way in the door.

Simple fees.No surprises.

Venues and organizersare already noticingthe difference.

Joining as a memberis that simple.

Everythingyou needto know.

Own your audience.Starting now.

Be firston the platform.

You're on the list.

The legacy model is
costing you
everything.

Eight things legacy
ticketing can't do.

Infrastructure that
works for you.

Build your audience.
Own it permanently.

Verified entry.
Zero disputes.

Your brand.
Your ticket. Fully.

Reach. — the discovery
layer for live events.

One platform.
Every role.

Stop paying to sell
your show. Start earning.

Own your audience.
Control every event.

Simple fees.
No surprises.

Venues and organizers
are already noticing
the difference.

Joining as a member
is that simple.

Everything
you need
to know.

Own your audience.
Starting now.

Be first
on the platform.